The Future of E-Commerce: Matthias Haase on 3D and AI Enabled Content Creation

E-commerce has always relied on visuals. From product images to videos, content is what drives discovery, engagement, and conversion.
In this episode of Inside ALLSIDES, we sat down with Matthias Haase (VP Zalando Content Solutions, Co-CEO DeepAR) to explore how 3D and AI are redefining content production at scale.
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In this episode of Inside ALLSIDES, Matthias Haase shares insights on:
Why traditional content production is too slow and expensive to scale
How Zalando moved from images → video → 3D experiences
Why one 3D asset can power PDPs, campaigns, AR, and more
How automation removes humans from the content production loop
The impact of 3D on engagement, conversion, and returns